{"id":14727,"date":"2024-10-14T05:26:07","date_gmt":"2024-10-13T23:56:07","guid":{"rendered":"https:\/\/knowskit.com\/?p=14727"},"modified":"2024-10-14T05:26:10","modified_gmt":"2024-10-13T23:56:10","slug":"what-is-the-full-form-of-hvc","status":"publish","type":"post","link":"https:\/\/knowskit.com\/ru\/what-is-the-full-form-of-hvc","title":{"rendered":"\u0427\u0442\u043e \u0442\u0430\u043a\u043e\u0435 \u043f\u043e\u043b\u043d\u0430\u044f \u0444\u043e\u0440\u043c\u0430 HVC?"},"content":{"rendered":"<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"HVC_High-Value_Customer\"><\/span>HVC: High-Value Customer<span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u041e\u0433\u043b\u0430\u0432\u043b\u0435\u043d\u0438\u0435<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/knowskit.com\/ru\/what-is-the-full-form-of-hvc\/#HVC_High-Value_Customer\" >HVC: High-Value Customer<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/knowskit.com\/ru\/what-is-the-full-form-of-hvc\/#What_Makes_a_Customer_%E2%80%9CHigh-Value%E2%80%9D\" >What Makes a Customer &#8220;High-Value&#8221;?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/knowskit.com\/ru\/what-is-the-full-form-of-hvc\/#The_HVC_Checklist\" >The HVC Checklist<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/knowskit.com\/ru\/what-is-the-full-form-of-hvc\/#Why_HVCs_Matter_The_Numbers_Game\" >Why HVCs Matter: The Numbers Game<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/knowskit.com\/ru\/what-is-the-full-form-of-hvc\/#The_HVC_Treatment_Rolling_Out_the_Red_Carpet\" >The HVC Treatment: Rolling Out the Red Carpet<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/knowskit.com\/ru\/what-is-the-full-form-of-hvc\/#The_Dark_Side_of_HVC\" >The Dark Side of HVC<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/knowskit.com\/ru\/what-is-the-full-form-of-hvc\/#HVC_in_Action_A_Real-World_Example\" >HVC in Action: A Real-World Example<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/knowskit.com\/ru\/what-is-the-full-form-of-hvc\/#Becoming_an_HVC_The_Ultimate_Cheat_Sheet\" >Becoming an HVC: The Ultimate Cheat Sheet<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/knowskit.com\/ru\/what-is-the-full-form-of-hvc\/#Other_Full_Forms_of_HVC\" >Other Full Forms of HVC<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Have you ever found yourself in a situation where some people are given the greatest respect while others just meander along? Allow me to introduce High-Value Customers &#8211; HVCs to you. It is somewhat of a secret organization where, instead of a secret handshake, the main criterion is a thick wallet.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Makes_a_Customer_%E2%80%9CHigh-Value%E2%80%9D\"><\/span>What Makes a Customer &#8220;High-Value&#8221;?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>High-Value Customers (HVCs) are those who are the cream of the crop in the customer world. They are not the random-reclusive alcoholic character from the movie. These are the big spenders, the loyal patrons, the ones who make businesses go &#8220;cha-ching!&#8221; more often than not. See them as the royalty of the consumer world &#8211; they have the best seats and even their own phone number!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_HVC_Checklist\"><\/span>The HVC Checklist<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>They spend more moolah than average customers<\/li>\n\n\n\n<li>They keep coming back for more (like a boomerang, but with money)<\/li>\n\n\n\n<li>They are not scared to try new products or services<\/li>\n\n\n\n<li>They are the most probable people to spread the good word about a business<\/li>\n\n\n\n<li>They are typically less responsive to the price changes (More so, they can afford it because they are rich)<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_HVCs_Matter_The_Numbers_Game\"><\/span>Why HVCs Matter: The Numbers Game<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Let&#8217;s cut to the chase. A study conducted by Bain &amp; Company revealed that a mere 20% of customers could be the golden goose that lays the 80% of the profit for the company. That&#8217;s right, a tiny group of HVCs can bring in more money than a truckload of the average Joes. This is like a valuable commodity that you want to keep satisfied!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_HVC_Treatment_Rolling_Out_the_Red_Carpet\"><\/span>The HVC Treatment: Rolling Out the Red Carpet<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>So, how do the companies deal with their HVCs? It is not just pronouncing &#8220;we can do pretty things for you&#8221; in combination with the sale of a cherry on top. The companies will expend all possible resources:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Customized service (They can read your mind like psychics)<\/li>\n\n\n\n<li>Subscriptions (products that other customers envy)<\/li>\n\n\n\n<li>Priority (The people don&#8217;t have to wait in a row for these people)<\/li>\n\n\n\n<li>Exclusive parties (formal events in high society, parties that no one else is invited to)<\/li>\n\n\n\n<li>Dedicated account managers (They almost act as their personal butlers, however &#8211; for shopping)<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Dark_Side_of_HVC\"><\/span>The Dark Side of HVC<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Hold your horses! Not everything in HVC country is perfect and bright. Sometimes intensely focusing on these big consumers can cause the HVC idea to backfire. Like the eggs in a basket scenario &#8211; the basket may fall over and create a very messy omelet. Besides, some other customers may feel deprived and isolated, and this is definitely not a good image for any business.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"HVC_in_Action_A_Real-World_Example\"><\/span>HVC in Action: A Real-World Example<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Amazon Prime is much like this elite club that HVCs have their own little fun with. The league members are said to spend $1,400 on average each year, whereas non-Prime participants get $600. This means Prime members are over two times bigger spenders! Amazon caters to HVCs as kings with the gift of faster shipping, special deals and even a day off to shop (Prime Day). It&#8217;s like Christmas came early, but only for the cool kids.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Becoming_an_HVC_The_Ultimate_Cheat_Sheet\"><\/span>Becoming an HVC: The Ultimate Cheat Sheet<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Do you want to become part of the HVC club? Here is your VIP entry code:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Be loyal to a brand (like a dog to its favorite chew toy)<\/li>\n\n\n\n<li>Spend more than the average Joe (say goodbye to that piggy bank of yours)<\/li>\n\n\n\n<li>Interact with the brand in multiple ways (be a cybernetic stalker, the benign kind)<\/li>\n\n\n\n<li>Be a source of valuable feedback (your opinion is important, use it!)<\/li>\n\n\n\n<li>Refer others to the brand (share the goodness with friends aand help the business)<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Other_Full_Forms_of_HVC\"><\/span>Other Full Forms of HVC<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>High Voltage Capacitor (Electrical Engineering)<\/li>\n\n\n\n<li>Human Visual Cortex (Neuroscience)<\/li>\n\n\n\n<li>Hepatic Vena Cava (Anatomy)<\/li>\n\n\n\n<li>Hudson Valley Conference (Sports)<\/li>\n\n\n\n<li>Hybrid Video Codec (Computer Science)<\/li>\n\n\n\n<li>High Voltage Contactor (Electronics)<\/li>\n\n\n\n<li>Heating Ventilation Cooling (Building Management)<\/li>\n\n\n\n<li>Hierarchical Virtual Clock (Computer Networking)<\/li>\n\n\n\n<li>High Velocity Cloud (Astronomy)<\/li>\n\n\n\n<li>Hepatic Vein Catheterization (Medical Procedure)<\/li>\n<\/ul>\n\n\n\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0423\u0437\u043d\u0430\u0439\u0442\u0435 \u043e \u043f\u043e\u043b\u043d\u043e\u0439 \u0444\u043e\u0440\u043c\u0435 \u0441\u043b\u043e\u0432\u0430 \"HVC\", \u0432\u043a\u043b\u044e\u0447\u0430\u044f \u0435\u0433\u043e \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u0435, \u0441\u043c\u044b\u0441\u043b \u0438 \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435 \u0432 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u044b\u0445 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u0430\u0445.<\/p>","protected":false},"author":1,"featured_media":15269,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[10],"tags":[21,14906,14907],"class_list":["post-14727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-full-form","tag-full-form","tag-hvc","tag-hvc-acronym"],"taxonomy_info":{"category":[{"value":10,"label":"Full Form"}],"post_tag":[{"value":21,"label":"Full 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