{"id":10012,"date":"2024-04-10T03:43:51","date_gmt":"2024-04-09T22:13:51","guid":{"rendered":"https:\/\/www.knowskit.com\/?p=10012"},"modified":"2024-04-10T04:56:46","modified_gmt":"2024-04-09T23:26:46","slug":"youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87","status":"publish","type":"post","link":"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87","title":{"rendered":"YouTube \u5206\u6790\u548c\u6027\u80fd\u6307\u6807\uff1a2024 \u5e74\u7684\u6210\u719f\u7b56\u7565\u300b\u3002"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u76ee\u5f55<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u5207\u6362\u76ee\u5f55\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u5207\u6362<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#YouTube_Analytics_and_Performance_Metrics\" >YouTube \u5206\u6790\u548c\u6027\u80fd\u6307\u6807<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#Why_Bother_with_Analytics\" >\u4e3a\u4ec0\u4e48\u8981\u505a\u5206\u6790\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#The_Nuts_and_Bolts\" >\u87ba\u7eb9\u548c\u87ba\u6813<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#Metrics_That_Matter\" >\u91cd\u8981\u6307\u6807<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#Making_Sense_of_It_All\" >\u7406\u6e05\u5934\u7eea<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#Watch_Time_Wisdom\" >\u949f\u8868\u65f6\u95f4\u667a\u6167<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#The_Click-Through_Saga\" >\u70b9\u51fb\u4f20\u5947<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#Engagement_Is_King\" >\u53c2\u4e0e\u4e3a\u738b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#Subscribers_Your_Fan_Club\" >\u8ba2\u9605\u8005\uff1a\u60a8\u7684\u7c89\u4e1d\u4ff1\u4e50\u90e8<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#Leveraging_Analytics_for_the_Win\" >\u5229\u7528\u5206\u6790\u83b7\u80dc<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#Troubleshooting_Common_YouTube_Analytics_Issues\" >\u6392\u9664\u5e38\u89c1\u7684 YouTube \u5206\u6790\u95ee\u9898<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%88%86%e6%9e%90%e5%92%8c%e6%80%a7%e8%83%bd%e6%8c%87%e6%a0%87\/#In_a_Nutshell\" >\u7b80\u800c\u8a00\u4e4b<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"YouTube_Analytics_and_Performance_Metrics\"><\/span>YouTube \u5206\u6790\u548c\u6027\u80fd\u6307\u6807<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u60a8\u597d\uff01\u60a8\u6b63\u5728\u5bfb\u627e\u6709\u5173 YouTube \u5206\u6790\u7684\u7b54\u6848\u3002\u4e5f\u8bb8\u4f60\u662f\u4e00\u4e2a\u6b63\u5728\u6f5c\u5fc3\u7814\u7a76\u9879\u76ee\u7684\u5b66\u751f\uff0c\u4e5f\u8bb8\u4f60\u6b63\u5728\u7814\u7a76\u5982\u4f55\u8ba9\u4f60\u7684\u5185\u5bb9\u66f4\u53d7\u6b22\u8fce\u3002\u65e0\u8bba\u54ea\u79cd\u60c5\u51b5\uff0c\u6211\u90fd\u80fd\u5e2e\u4f60\u89e3\u51b3\u3002\u8ba9\u6211\u4eec\u628a\u8fd9\u4e2a\u602a\u7269\u5206\u89e3\u6210\u96f6\u98df\u5927\u5c0f\u7684\u90e8\u5206\uff0c\u597d\u5417\uff1f<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Bother_with_Analytics\"><\/span><strong>\u4e3a\u4ec0\u4e48\u8981\u505a\u5206\u6790\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u5c06\u4f60\u7684 YouTube \u9891\u9053\u89c6\u4e3a\u4f60\u7684\u4e2a\u4eba\u7535\u89c6\u53f0\u3002\u5206\u6790\uff1f\u5b83\u4eec\u662f\u4f60\u7684\u8bc4\u7ea7\u7cfb\u7edf\u3002\u5b83\u4eec\u4f1a\u544a\u8bc9\u4f60\u8c01\u5728\u770b\uff0c\u4ed6\u4eec\u559c\u6b22\u4ec0\u4e48\uff0c\u4ec0\u4e48\u4f1a\u8ba9\u4ed6\u4eec\u4e0a\u8def\u3002\u7b80\u800c\u8a00\u4e4b\uff0c\u8fd9\u5c31\u662f\u8ba9\u4f60\u7684\u89c2\u4f17\u76ee\u4e0d\u8f6c\u775b\u3001\u6d41\u8fde\u5fd8\u8fd4\u7684\u79d8\u8bc0\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u5173\u952e YouTube \u6307\u6807\u6982\u89c8<\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u516c\u5236<\/th><th>\u8bf4\u660e<\/th><th>\u4e3a\u4f55\u91cd\u8981<\/th><\/tr><\/thead><tbody><tr><td>\u610f\u89c1<\/td><td>\u89c6\u9891\u7684\u89c2\u770b\u6b21\u6570\u3002<\/td><td>\u8868\u793a\u53d7\u6b22\u8fce\u7a0b\u5ea6\u548c\u8986\u76d6\u8303\u56f4\u3002<\/td><\/tr><tr><td>\u89c2\u770b\u65f6\u95f4<\/td><td>\u89c2\u4f17\u89c2\u770b\u89c6\u9891\u7684\u603b\u65f6\u957f\u3002<\/td><td>\u8fd9\u662f YouTube \u7b97\u6cd5\u7684\u4e00\u4e2a\u5173\u952e\u56e0\u7d20\u3002<\/td><\/tr><tr><td>\u8ba2\u9605\u8005<\/td><td>\u8ba2\u9605\u60a8\u9891\u9053\u7684\u4eba\u6570\u3002<\/td><td>\u53cd\u6620\u9891\u9053\u7684\u53d1\u5c55\u3002<\/td><\/tr><tr><td>\u5370\u8c61<\/td><td>YouTube \u5728\u5efa\u8bae\u63a8\u9001\u4e2d\u663e\u793a\u60a8\u7684\u89c6\u9891\u7684\u9891\u7387\u3002<\/td><td>\u6d4b\u91cf\u80fd\u89c1\u5ea6\u3002<\/td><\/tr><tr><td>\u70b9\u51fb\u7387\uff08CTR\uff09<\/td><td>\u5c06\u5370\u8c61\u8f6c\u5316\u4e3a\u6d4f\u89c8\u91cf\u7684\u767e\u5206\u6bd4\u3002<\/td><td>\u8868\u793a\u7f29\u7565\u56fe\/\u6807\u9898\u7684\u6709\u6548\u6027\u3002<\/td><\/tr><tr><td>\u53c2\u4e0e\u5ea6\uff08\u8d5e\u3001\u8bc4\u8bba\u3001\u5206\u4eab\uff09<\/td><td>\u89c2\u4f17\u4e0e\u89c6\u9891\u7684\u4e92\u52a8<\/td><td>\u663e\u793a\u89c2\u4f17\u7684\u53c2\u4e0e\u5ea6\u548c\u6ee1\u610f\u5ea6\u3002<\/td><\/tr><tr><td>\u7559\u4f4f\u53d7\u4f17<\/td><td>\u89c2\u4f17\u89c2\u770b\u89c6\u9891\u7684\u5e73\u5747\u767e\u5206\u6bd4\u3002<\/td><td>\u6709\u52a9\u4e8e\u8bc6\u522b\u5185\u5bb9\u4e2d\u5438\u5f15\u4eba\u7684\u90e8\u5206\u3002<\/td><\/tr><tr><td>\u6d41\u91cf\u6765\u6e90<\/td><td>\u60a8\u7684\u89c6\u9891\u6d4f\u89c8\u91cf\u6765\u81ea\u54ea\u91cc\uff1f<\/td><td>\u5e2e\u52a9\u5b9a\u5236\u63a8\u5e7f\u6218\u7565\u3002<\/td><\/tr><tr><td>\u4eba\u53e3\u7edf\u8ba1<\/td><td>\u89c2\u4f17\u7279\u5f81\uff0c\u5982\u5e74\u9f84\u3001\u6027\u522b\u548c\u5730\u70b9\u3002<\/td><td>\u6709\u52a9\u4e8e\u4e86\u89e3\u53d7\u4f17\u3002<\/td><\/tr><tr><td>\u6536\u5165<\/td><td>\u60a8\u7684\u89c6\u9891\u6536\u5165\u4f30\u7b97\u3002<\/td><td>\u5bf9\u8d27\u5e01\u5316\u6e20\u9053\u975e\u5e38\u91cd\u8981\u3002<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/youtube-%e5%86%85%e5%ae%b9%e5%88%9b%e4%bd%9c%e7%ad%96%e7%95%a5\/\">YouTube \u5185\u5bb9\u521b\u4f5c\u7b56\u7565<\/a><\/p>\n\n\n\n<p>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/youtube-%e8%a7%86%e9%a2%91%e5%88%b6%e4%bd%9c%e6%8a%80%e6%9c%af\/\">YouTube \u89c6\u9891\u5236\u4f5c\u6280\u5de7<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Nuts_and_Bolts\"><\/span><strong>\u87ba\u7eb9\u548c\u87ba\u6813<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u6d4f\u89c8 YouTube Analytics \u7684\u7b2c\u4e00\u611f\u89c9\u5c31\u50cf\u89e3\u7801\u5916\u661f\u6280\u672f\uff0c\u4f46\u5b9e\u9645\u4e0a\u5b83\u66f4\u50cf\u4e00\u5f20\u85cf\u5b9d\u56fe\u3002\u8fd9\u5c31\u662f\u4f60\u7684\u6307\u5357\u9488\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6982\u8ff0<\/strong>:\u4e07\u4e08\u9ad8\u697c\u5e73\u5730\u8d77\u3002\u60a8\u7684\u9891\u9053\u60c5\u51b5\u5982\u4f55\uff1f\u6d4f\u89c8\u91cf\u3001\u89c2\u770b\u65f6\u95f4\u548c\u65b0\u7c89\u4e1d--\u90fd\u5728\u8fd9\u91cc\u3002<\/li>\n\n\n\n<li><strong>\u5230\u8fbe<\/strong>:\u4eba\u4eec\u5982\u4f55\u627e\u5230\u60a8\uff1f\u8fd9\u5173\u7cfb\u5230\u60a8\u7684\u89c6\u9891\u4e0e\u4e16\u754c\u7684\u63e1\u624b\u3002<\/li>\n\n\n\n<li><strong>\u8ba2\u5a5a<\/strong>:\u662f\u4ec0\u4e48\u8ba9\u4eba\u4eec\u6d41\u8fde\u5fd8\u8fd4\uff1f\u89c2\u770b\u65f6\u95f4\u548c\u5177\u4f53\u89c6\u9891\u70b9\u51fb\u7387\u4e3a\u60a8\u63ed\u79d8\u3002<\/li>\n\n\n\n<li><strong>\u89c2\u4f17<\/strong>:\u8c01\u5728\u72c2\u770b\u60a8\u7684\u9891\u9053\uff1f\u4e86\u89e3\u4ed6\u4eec\u662f\u8c01\uff0c\u559c\u6b22\u4ec0\u4e48\u3002<\/li>\n\n\n\n<li><strong>\u6536\u5165<\/strong>:\u8d5a\u5230\u94b1\u4e86\u5417\uff1f\u5728\u6b64\u67e5\u770b\u60a8\u7684\u50a8\u84c4\u7f50\u91cc\u6709\u591a\u5c11\u94b1\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Metrics_That_Matter\"><\/span><strong>\u91cd\u8981\u6307\u6807<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u610f\u89c1<\/strong>:\u6bcf\u4e2a\u4eba\u90fd\u5e0c\u671b\u5728\u8fd9\u91cc\u83b7\u5f97\u9ad8\u5206\u3002\u8fd9\u610f\u5473\u7740\u4f60\u7684\u89c6\u9891\u4f1a\u53d7\u5230\u5173\u6ce8\u3002<\/li>\n\n\n\n<li><strong>\u89c2\u770b\u65f6\u95f4<\/strong>:\u7687\u51a0\u4e0a\u7684\u660e\u73e0\u3002\u4eba\u4eec\u89c2\u770b\u7684\u65f6\u95f4\u8d8a\u957f\uff0cYouTube \u5c31\u8d8a\u7231\u4f60\u3002<\/li>\n\n\n\n<li><strong>\u8ba2\u9605\u8005<\/strong>:\u8fd9\u4e9b\u662f\u4f60\u7684 \"\u751f\u6b7b\u65f6\u901f\"\u3002\u66f4\u591a\u7684\u8ba2\u9605\u8005\u610f\u5473\u7740\u6709\u66f4\u591a\u7684\u4eba\u51c6\u5907\u89c2\u770b\u4f60\u7684\u4e0b\u4e00\u6b65\u884c\u52a8\u3002<\/li>\n\n\n\n<li><strong>\u5370\u8c61\u548c\u70b9\u51fb\u7387<\/strong>:YouTube \u63a8\u8350\u89c6\u9891\u7684\u9891\u7387\u4ee5\u53ca\u7f29\u7565\u56fe\u548c\u6807\u9898\u7684\u5438\u5f15\u529b\u3002<\/li>\n\n\n\n<li><strong>\u8d5e\u3001\u8bc4\u8bba\u3001\u5206\u4eab<\/strong>:\u4e09\u4f4d\u4e00\u4f53\u7684\u89c2\u4f17\u4e4b\u7231\u3002\u8d8a\u591a\u8d8a\u597d\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">\u4ece\u5206\u6790\u4e2d\u6d1e\u5bdf\u5185\u5bb9\u6218\u7565<\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u516c\u5236<\/th><th>\u83b7\u5f97\u7684\u542f\u793a<\/th><th>\u53ef\u884c\u7684\u6218\u7565<\/th><\/tr><\/thead><tbody><tr><td>\u9ad8\u7ea7\u624b\u8868\u65f6\u95f4<\/td><td>\u5185\u5bb9\u5f15\u4eba\u5165\u80dc<\/td><td>\u5236\u4f5c\u7c7b\u4f3c\u7684\u5185\u5bb9\u4e3b\u9898\u3002<\/td><\/tr><tr><td>\u70b9\u51fb\u7387\u4f4e<\/td><td>\u7f29\u7565\u56fe\/\u6807\u9898\u53ef\u80fd\u4e0d\u591f\u5438\u5f15\u4eba<\/td><td>\u5bf9\u4e0d\u540c\u7684\u7f29\u7565\u56fe\u548c\u6807\u9898\u8fdb\u884c A\/B \u6d4b\u8bd5\u3002<\/td><\/tr><tr><td>\u8ba2\u9605\u4eba\u6570\u4e0b\u964d<\/td><td>\u5185\u5bb9\u53ef\u80fd\u65e0\u6cd5\u6ee1\u8db3\u53d7\u4f17\u9700\u6c42<\/td><td>\u8c03\u67e5\u53d7\u4f17\uff0c\u8c03\u6574\u5185\u5bb9\u7b56\u7565\u3002<\/td><\/tr><tr><td>\u9ad8\u5ea6\u53c2\u4e0e<\/td><td>\u4e3b\u9898\/\u5f62\u5f0f\u4e0e\u89c2\u4f17\u4ea7\u751f\u5171\u9e23<\/td><td>\u52a0\u5f3a\u5bf9\u70ed\u95e8\u8bdd\u9898\u7684\u5173\u6ce8\u3002<\/td><\/tr><tr><td>\u53d7\u4f17\u4eba\u53e3\u7edf\u8ba1<\/td><td>\u786e\u5b9a\u7279\u5b9a\u89c2\u4f17\u7684\u559c\u597d<\/td><td>\u6839\u636e\u53d7\u4f17\u4eba\u53e3\u7edf\u8ba1\u5b66\u7279\u5f81\u5b9a\u5236\u5185\u5bb9\u3002<\/td><\/tr><tr><td>\u53ef\u53d8\u89c2\u5bdf\u65f6\u95f4<\/td><td>\u67d0\u4e9b\u90e8\u5206\u6bd4\u5176\u4ed6\u90e8\u5206\u66f4\u5438\u5f15\u4eba<\/td><td>\u56f4\u7ed5\u8fd9\u4e9b\u73af\u8282\u7f16\u8f91\u6216\u521b\u5efa\u5185\u5bb9\u3002<\/td><\/tr><tr><td>\u6d41\u91cf\u6765\u6e90\u8d8b\u52bf<\/td><td>\u6709\u6548\u7684\u5ba3\u4f20\u6e20\u9053<\/td><td>\u5728\u6210\u529f\u7684\u6d41\u91cf\u6e20\u9053\u4e0a\u52a0\u500d\u52aa\u529b\u3002<\/td><\/tr><tr><td>\u89c2\u770b\u9ad8\u5cf0\u671f<\/td><td>\u89c2\u4f17\u6700\u6d3b\u8dc3\u65f6<\/td><td>\u56f4\u7ed5\u8fd9\u4e9b\u65f6\u95f4\u5b89\u6392\u53d1\u5e16\u3002<\/td><\/tr><tr><td>\u53d7\u4f17\u7559\u5b58\u7387\u4e0b\u964d<\/td><td>\u89c2\u4f17\u5931\u53bb\u5174\u8da3\u7684\u70b9<\/td><td>\u7f16\u8f91\u672a\u6765\u7684\u89c6\u9891\uff0c\u5220\u9664\/\u7f29\u77ed\u6b64\u7c7b\u7247\u6bb5\u3002<\/td><\/tr><tr><td>\u6536\u5165\u6ce2\u52a8<\/td><td>\u54ea\u4e9b\u5185\u5bb9\u66f4\u6709\u5229\u53ef\u56fe<\/td><td>\u5173\u6ce8\u9ad8\u521b\u6536\u4e3b\u9898\u3002<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/%e4%bc%98%e9%85%b7%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96\/\">\u4e86\u89e3 YouTube SEO \u548c\u7b97\u6cd5<\/a><\/p>\n\n\n\n<p>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/%e6%96%b0%e5%87%ba%e7%8e%b0%e7%9a%84-youtube-%e8%b6%8b%e5%8a%bf%e5%92%8c%e5%88%a9%e5%9f%ba\/\">\u65b0\u5174\u7684 YouTube \u8d8b\u52bf\u548c\u7ec6\u5206\u5e02\u573a<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Making_Sense_of_It_All\"><\/span><strong>\u7406\u6e05\u5934\u7eea<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u6bcf\u4e2a\u6570\u5b57\u90fd\u5728\u8bb2\u8ff0\u4e00\u4e2a\u6545\u4e8b\u3002\u89c2\u770b\u65f6\u95f4\u957f\uff0c\u6d4f\u89c8\u91cf\u5374\u4f4e\uff1f\u4f60\u7684\u5185\u5bb9\u5f88\u68d2\uff0c\u4f46\u5374\u5728\u548c\u89c2\u4f17\u6349\u8ff7\u85cf\u3002\u51fa\u8272\u7684\u70b9\u51fb\u7387\u610f\u5473\u7740\u89c6\u9891\u7ed9\u4eba\u7684\u7b2c\u4e00\u5370\u8c61\u662f\u4e00\u6d41\u7684\uff0c\u4f46\u5982\u679c\u89c2\u770b\u65f6\u95f4\u51cf\u5c11\uff0c\u90a3\u4e48\u5185\u5bb9\u53ef\u80fd\u6ca1\u6709\u8fbe\u5230\u9884\u671f\u6548\u679c\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Watch_Time_Wisdom\"><\/span><strong>\u949f\u8868\u65f6\u95f4\u667a\u6167<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u8fd9\u4e00\u5207\u90fd\u5173\u4e4e\u773c\u775b\u7684\u6ce8\u89c6\u3002\u6ce8\u610f\u89c2\u4f17\u4ec0\u4e48\u65f6\u5019\u4f1a\u51cf\u5c11\uff0c\u5e76\u505a\u51fa\u76f8\u5e94\u8c03\u6574\u3002\u5173\u4e8e\u4f60\u7684\u732b\u7684\u957f\u8fbe 10 \u5206\u949f\u7684\u5486\u54ee\u662f\u5426\u4f1a\u5931\u53bb\u89c2\u4f17\uff1f\u4e0b\u6b21\u76f4\u63a5\u5207\u5165\u4e3b\u9898\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Click-Through_Saga\"><\/span><strong>\u70b9\u51fb\u4f20\u5947<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u89c6\u9891\u7684\u7f29\u7565\u56fe\u548c\u6807\u9898\u5c31\u50cf\u4e00\u672c\u4e66\u7684\u5c01\u9762\u3002\u8ba9\u5b83\u4eec\u5982\u6b64\u8bf1\u4eba\uff0c\u8ba9\u89c2\u4f17\u60c5\u4e0d\u81ea\u7981\u5730\u8fdb\u5165\u5176\u4e2d\u3002\u5c1d\u8bd5\u3002\u6df7\u642d\u3002\u627e\u5230\u70b9\u51fb\u7387\u9ad8\u7684\u5185\u5bb9\u3002<\/p>\n\n\n\n<p>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/youtube-%e9%a2%91%e9%81%93%e5%93%81%e7%89%8c%e5%92%8c%e8%ae%be%e8%ae%a1\/\">YouTube \u9891\u9053\u54c1\u724c\u4e0e\u8bbe\u8ba1<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Engagement_Is_King\"><\/span><strong>\u53c2\u4e0e\u4e3a\u738b<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u8d5e\u3001\u8bc4\u8bba\u3001\u5206\u4eab--\u8fd9\u4e9b\u90fd\u662f\u4f60\u7684\u91d1\u661f\u3002\u8bf7\u6c42\u4ed6\u4eec\u3002\u5f53\u4f60\u5f97\u5230\u5b83\u4eec\u65f6\uff0c\u4e0d\u8981\u8ba9\u4f60\u7684\u7c89\u4e1d\u60ac\u7740\u3002\u56de\u804a\u3002\u8fd9\u5c06\u5e26\u6765\u5929\u58e4\u4e4b\u522b\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u53c2\u4e0e\u5ea6\u6307\u6807\u7ec6\u5206<\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u516c\u5236<\/th><th>\u7406\u60f3\u7ed3\u679c<\/th><th>\u6539\u8fdb\u5efa\u8bae<\/th><\/tr><\/thead><tbody><tr><td>\u559c\u6b22<\/td><td>\u9ad8\u70b9\u8d5e\u6570<\/td><td>\u9f13\u52b1\u5728\u5185\u5bb9\u4e2d\u4e3a\u89c6\u9891\u70b9\u8d5e\u3002<\/td><\/tr><tr><td>\u8bc4\u8bba<\/td><td>\u6d3b\u8dc3\u7684\u8bc4\u8bba\u533a<\/td><td>\u5728\u89c6\u9891\u4e2d\u63d0\u51fa\u95ee\u9898\uff0c\u5f15\u53d1\u8ba8\u8bba\u3002<\/td><\/tr><tr><td>\u80a1\u4efd<\/td><td>\u9ad8\u80a1\u4efd\u6570<\/td><td>\u521b\u5efa\u503c\u5f97\u5206\u4eab\u7684\u76f8\u5173\u5185\u5bb9\u3002<\/td><\/tr><tr><td>\u67e5\u770b\u6301\u7eed\u65f6\u95f4<\/td><td>\u89c2\u770b\u6bd4\u4f8b\u9ad8<\/td><td>\u8ba9\u89c6\u9891\u4ece\u5934\u5230\u5c3e\u90fd\u5f15\u4eba\u5165\u80dc\u3002<\/td><\/tr><tr><td>\u91cd\u590d\u89c2\u770b\u8005<\/td><td>\u91cd\u590d\u89c2\u770b\u7387\u9ad8<\/td><td>\u521b\u5efa\u7cfb\u5217\u6216\u91cd\u590d\u51fa\u73b0\u7684\u4e3b\u9898\u3002<\/td><\/tr><tr><td>\u65b0\u7528\u6237<\/td><td>\u7a33\u6b65\u589e\u957f<\/td><td>\u5728\u6bcf\u4e2a\u89c6\u9891\u4e2d\u7a81\u51fa\u8ba2\u9605\u7684\u4ef7\u503c\u3002<\/td><\/tr><tr><td>\u70b9\u51fb\u901a\u77e5\u94c3<\/td><td>\u9ad8\u5ea6\u53c2\u4e0e<\/td><td>\u63d0\u9192\u89c2\u4f17\u6309\u94c3\u63a5\u6536\u901a\u77e5\u3002<\/td><\/tr><tr><td>\u6dfb\u52a0\u64ad\u653e\u5217\u8868<\/td><td>\u89c6\u9891\u6dfb\u52a0\u5230\u64ad\u653e\u5217\u8868<\/td><td>\u521b\u5efa\u5e76\u63a8\u5e7f\u81ea\u5df1\u7684\u64ad\u653e\u5217\u8868<\/td><\/tr><tr><td>\u89c6\u9891\u4fdd\u5b58<\/td><td>\u9ad8\u50a8\u84c4\u7387<\/td><td>\u5efa\u8bae\u4fdd\u5b58\u89c6\u9891\uff0c\u4ee5\u5907\u5c06\u6765\u53c2\u8003\u3002<\/td><\/tr><tr><td>\u89c6\u9891\u4e2d\u7684\u94fe\u63a5\u70b9\u51fb<\/td><td>\u9ad8\u70b9\u51fb\u7387<\/td><td>\u5305\u62ec\u6709\u4ef7\u503c\u7684\u8d44\u6e90\uff0c\u5e76\u5728\u89c6\u9891\u4e2d\u63d0\u53ca\u5b83\u4eec\u3002<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/monetization-on-youtube\/\">YouTube \u4e0a\u7684\u8d27\u5e01\u5316<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Subscribers_Your_Fan_Club\"><\/span><strong>\u8ba2\u9605\u8005\uff1a\u60a8\u7684\u7c89\u4e1d\u4ff1\u4e50\u90e8<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u89c2\u4f17\u4e3a\u4ec0\u4e48\u8981\u70b9\u51fb\u8ba2\u9605\u6309\u94ae\uff1f\u8bf7\u660e\u786e\u7b54\u6848\uff0c\u5e76\u901a\u8fc7\u6301\u7eed\u4e0d\u65ad\u3001\u6781\u5177\u6740\u4f24\u529b\u7684\u5185\u5bb9\u8ba9\u4ed6\u4eec\u6301\u7eed\u5173\u6ce8\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Leveraging_Analytics_for_the_Win\"><\/span><strong>\u5229\u7528\u5206\u6790\u83b7\u80dc<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u5229\u7528\u4f60\u5b66\u5230\u7684\u77e5\u8bc6\u6765\u5f15\u5bfc\u4f60\u7684\u5185\u5bb9\u822a\u5411\u3002\u4ec0\u4e48\u6709\u6548\uff1f\u591a\u505a\u4e00\u4e9b\u3002\u6ce8\u610f\u5230\u4e00\u4e2a\u8d8b\u52bf\uff1f\u6293\u4f4f\u5b83\u3002\u4f60\u7684\u53d7\u4f17\u6b63\u5728\u901a\u8fc7\u6570\u636e\u8bf4\u8bdd\u3002\u4ed4\u7ec6\u8046\u542c\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Troubleshooting_Common_YouTube_Analytics_Issues\"><\/span>\u6392\u9664\u5e38\u89c1\u7684 YouTube \u5206\u6790\u95ee\u9898<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u95ee\u9898<\/th><th>\u53ef\u80fd\u7684\u539f\u56e0<\/th><th>\u89e3\u51b3\u65b9\u6848<\/th><\/tr><\/thead><tbody><tr><td>\u4f4e\u89c6\u89d2<\/td><td>\u53ef\u89c1\u6027\u5dee\u6216\u7f29\u7565\u56fe\u4e0d\u7f8e\u89c2<\/td><td>\u4f18\u5316\u6807\u9898\u3001\u63cf\u8ff0\u548c\u7f29\u7565\u56fe\u3002<\/td><\/tr><tr><td>\u51cf\u5c11\u624b\u8868\u65f6\u95f4<\/td><td>\u5185\u5bb9\u53ef\u80fd\u4e0d\u5438\u5f15\u4eba<\/td><td>\u5206\u6790\u4fdd\u7559\u6570\u636e\uff0c\u63d0\u9ad8\u5185\u5bb9\u8d28\u91cf\u3002<\/td><\/tr><tr><td>\u8ba2\u9605\u4eba\u6570\u505c\u6ede\u4e0d\u524d<\/td><td>\u5185\u5bb9\u4e0d\u591f\u5438\u5f15\u4eba\uff0c\u65e0\u6cd5\u8ba2\u9605<\/td><td>\u91cd\u65b0\u8bc4\u4f30\u5185\u5bb9\u7b56\u7565\uff0c\u63d0\u4f9b\u4ef7\u503c\u3002<\/td><\/tr><tr><td>\u70b9\u51fb\u7387\u4f4e<\/td><td>\u7f29\u7565\u56fe\/\u6807\u9898\u4e0d\u5f15\u4eba\u6ce8\u76ee<\/td><td>\u6d4b\u8bd5\u4e0d\u540c\u7684\u7f29\u7565\u56fe\u548c\u6807\u9898\u3002<\/td><\/tr><tr><td>\u9ad8\u8df3\u51fa\u7387<\/td><td>\u89c2\u4f17\u63d0\u524d\u79bb\u5f00\u89c6\u9891<\/td><td>\u5728\u5f00\u59cb\u7684 15 \u79d2\u949f\u5185\u5438\u5f15\u89c2\u4f17\u3002<\/td><\/tr><tr><td>\u53c2\u4e0e\u5ea6\u4f4e<\/td><td>\u5185\u5bb9\u4e0d\u9080\u8bf7\u4e92\u52a8<\/td><td>\u5305\u62ec \"\u8d5e\"\u3001\"\u8bc4\u8bba \"\u548c \"\u5206\u4eab \"\u7684\u884c\u52a8\u53f7\u53ec\u3002<\/td><\/tr><tr><td>\u8d1f\u9762\u8bc4\u8bba<\/td><td>\u5185\u5bb9\u53ef\u80fd\u5b58\u5728\u4e89\u8bae\u6216\u8d28\u91cf\u4e0d\u9ad8<\/td><td>\u5904\u7406\u53cd\u9988\u610f\u89c1\uff0c\u63d0\u9ad8\u5185\u5bb9\u8d28\u91cf\u3002<\/td><\/tr><tr><td>\u53d7\u4f17\u7559\u5b58\u7387\u53c2\u5dee\u4e0d\u9f50<\/td><td>\u89c6\u9891\u7684\u67d0\u4e9b\u90e8\u5206\u5f88\u65e0\u804a<\/td><td>\u4e25\u683c\u7f16\u8f91\uff0c\u4fdd\u6301\u5185\u5bb9\u52a8\u6001\u3002<\/td><\/tr><tr><td>\u4f4e\u6536\u76ca<\/td><td>\u672a\u4f18\u5316\u8d27\u5e01\u5316\u9009\u9879<\/td><td>\u63a2\u7d22\u5e7f\u544a\u3001\u8d5e\u52a9\u548c\u5546\u54c1\u3002<\/td><\/tr><tr><td>\u6d41\u91cf\u6765\u6e90\u5931\u8861<\/td><td>\u8fc7\u5ea6\u4f9d\u8d56\u4e00\u4e2a\u6d41\u91cf\u6765\u6e90<\/td><td>\u8de8\u5e73\u53f0\u591a\u6837\u5316\u63a8\u5e7f\u5185\u5bb9\u3002<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a 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