{"id":10292,"date":"2024-06-20T02:19:38","date_gmt":"2024-06-19T20:49:38","guid":{"rendered":"https:\/\/www.knowskit.com\/?p=10292"},"modified":"2024-06-20T03:27:34","modified_gmt":"2024-06-19T21:57:34","slug":"linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87","status":"publish","type":"post","link":"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87","title":{"rendered":"LinkedIn \u5206\u6790\u548c\u6307\u6807"},"content":{"rendered":"<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"LinkedIn_Analytics_and_Metrics\"><\/span><strong>LinkedIn \u5206\u6790\u548c\u6307\u6807<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u76ee\u5f55<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u5207\u6362\u76ee\u5f55\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u5207\u6362<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#LinkedIn_Analytics_and_Metrics\" >LinkedIn \u5206\u6790\u548c\u6307\u6807<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#Getting_to_Grips_with_LinkedIn_Metrics\" >\u638c\u63e1 LinkedIn \u6307\u6807<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#Common_LinkedIn_Metrics_and_Their_Importance\" >LinkedIn \u5e38\u7528\u6307\u6807\u53ca\u5176\u91cd\u8981\u6027<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#Why_LinkedIn_Metrics_Are_a_Big_Deal\" >\u4e3a\u4ec0\u4e48 LinkedIn \u7684\u8861\u91cf\u6807\u51c6\u5f88\u91cd\u8981\uff1f<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#1_Profile_Polishing\" >1.\u8f6e\u5ed3\u629b\u5149<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#2_Smart_Content_Choices\" >2.\u660e\u667a\u7684\u5185\u5bb9\u9009\u62e9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#3_Networking_Like_a_Pro\" >3.\u50cf\u4e13\u4e1a\u4eba\u58eb\u4e00\u6837\u5efa\u7acb\u8054\u7cfb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#4_Sales_and_Leads\" >4.\u9500\u552e\u548c\u9500\u552e\u7ebf\u7d22<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#Diving_Deeper_with_LinkedIn_Analytics\" >\u6df1\u5165\u4e86\u89e3 LinkedIn \u5206\u6790<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#1_Audience-Centric_Content\" >1.\u4ee5\u53d7\u4f17\u4e3a\u4e2d\u5fc3\u7684\u5185\u5bb9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#2_Time_Your_Magic\" >2.\u4e3a\u4f60\u7684\u9b54\u6cd5\u8ba1\u65f6<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#3_Engagement_Boosters\" >3.\u4fc3\u8fdb\u53c2\u4e0e<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#4_Campaign_Savvy\" >4.\u7cbe\u901a\u6d3b\u52a8<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%88%86%e6%9e%90%e5%92%8c%e6%8c%87%e6%a0%87\/#Wrap-Up_Making_LinkedIn_Work_for_You\" >\u603b\u7ed3\uff1a\u8ba9 LinkedIn \u4e3a\u4f60\u5de5\u4f5c<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>\u60a8\u597d\uff01\u6709\u6ca1\u6709\u89c9\u5f97\u81ea\u5df1\u53ea\u662f\u5728 LinkedIn \u4e0a\u5bf9\u7740\u6570\u5b57\u865a\u7a7a\u5927\u558a\u5927\u53eb\uff1f\u8ba9\u6211\u4eec\u6765\u89e3\u51b3\u8fd9\u4e2a\u95ee\u9898\u3002\u60f3\u60f3 <strong>LinkedIn \u5206\u6790\u548c\u6307\u6807<\/strong> \u4f5c\u4e3a\u4f60\u7684\u79c1\u4eba\u6559\u7ec3\uff0c\u5411\u4f60\u4ecb\u7ecd LinkedIn \u6e38\u620f\u4e2d\u7684\u70ed\u70b9\u548c\u51b7\u95e8\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Getting_to_Grips_with_LinkedIn_Metrics\"><\/span><strong>\u638c\u63e1 LinkedIn \u6307\u6807<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u6709\u6ca1\u6709\u5077\u770b\u8fc7\u4f60\u7684 LinkedIn \u9762\u677f\uff0c\u5e76\u60f3\u77e5\u9053\u6240\u6709\u8fd9\u4e9b\u6570\u5b57\u610f\u5473\u7740\u4ec0\u4e48\uff1f\u8ba9\u6211\u4eec\u7b80\u5316\u4e00\u4e0b\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u7b80\u4ecb\u9884\u89c8<\/strong>:\u8fd9\u5c06\u544a\u8bc9\u60a8\u6709\u591a\u5c11\u4eba\u5076\u7136\u6d4f\u89c8\u4e86\u60a8\u7684\u4e2a\u4eba\u8d44\u6599\u3002\u8fd9\u5c31\u597d\u6bd4\u77e5\u9053\u6709\u591a\u5c11\u4eba\u8def\u8fc7\u4f60\u7684\u5496\u5561\u9986\u5e76\u77a5\u4e86\u4e00\u773c\u83dc\u5355\u3002<\/li>\n\n\n\n<li><strong>\u5185\u5bb9\u68c0\u67e5<\/strong>:\u4e86\u89e3\u6709\u591a\u5c11\u773c\u7403\u770b\u5230\u4e86\u60a8\u7684\u5e16\u5b50\u3002\u8fd9\u5c31\u597d\u6bd4\u770b\u6709\u591a\u5c11\u4eba\u67e5\u770b\u4e86\u4f60\u7684\u5e7f\u544a\u724c\u3002<\/li>\n\n\n\n<li><strong>\u51fb\u638c\u548c\u63e1\u624b<\/strong>:\u8fd9\u662f\u5173\u4e8e \"\u559c\u6b22\"\u3001\"\u8bc4\u8bba \"\u548c \"\u5206\u4eab\"\u3002\u8fd9\u91cc\u7684\u6570\u5b57\u8d8a\u9ad8\uff0c\u8bf4\u660e\u4f60\u662f LinkedIn \u4e0a\u7684\u6d3b\u8dc3\u5206\u5b50\uff01<\/li>\n\n\n\n<li><strong>\u53d1\u5c55\u4f60\u7684\u90e8\u843d<\/strong>:\u8be5\u6307\u6807\u663e\u793a\u60a8\u7684 LinkedIn \u5bb6\u5ead\u662f\u5426\u6b63\u5728\u6269\u5927\u3002\u8fde\u63a5\u66f4\u591a\uff1f\u5c31\u6709\u66f4\u591a\u7684\u673a\u4f1a\u804a\u5929\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Common_LinkedIn_Metrics_and_Their_Importance\"><\/span><strong>LinkedIn \u5e38\u7528\u6307\u6807\u53ca\u5176\u91cd\u8981\u6027<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u516c\u5236<\/th><th>\u8bf4\u660e<\/th><th>\u91cd\u8981\u7a0b\u5ea6 (1-5)<\/th><\/tr><\/thead><tbody><tr><td>\u8d44\u6599\u6d4f\u89c8<\/td><td>\u60a8\u7684\u4e2a\u4eba\u8d44\u6599\u88ab\u6d4f\u89c8\u7684\u6b21\u6570<\/td><td>5<\/td><\/tr><tr><td>\u90ae\u653f\u610f\u89c1<\/td><td>\u5e16\u5b50\u3001\u6587\u7ae0\u6216\u5171\u4eab\u5185\u5bb9\u7684\u6d4f\u89c8\u91cf<\/td><td>4<\/td><\/tr><tr><td>\u53c2\u4e0e\u7387<\/td><td>\u6bcf\u4e2a\u5e16\u5b50\u7684\u8d5e\u6570\u3001\u8bc4\u8bba\u6570\u548c\u5206\u4eab\u6570<\/td><td>5<\/td><\/tr><tr><td>\u641c\u7d22\u51fa\u573a<\/td><td>\u60a8\u7684\u4e2a\u4eba\u8d44\u6599\u5728\u641c\u7d22\u4e2d\u51fa\u73b0\u7684\u9891\u7387<\/td><td>4<\/td><\/tr><tr><td>\u8fde\u63a5\u589e\u957f\u7387<\/td><td>\u83b7\u5f97\u65b0\u8054\u7cfb\u7684\u901f\u5ea6<\/td><td>3<\/td><\/tr><tr><td>\u8ffd\u968f\u8005\u6570\u91cf<\/td><td>\u5173\u6ce8\u60a8\u4e2a\u4eba\u8d44\u6599\u7684\u4eba\u6570<\/td><td>3<\/td><\/tr><tr><td>\u6587\u7ae0\u89c2\u70b9<\/td><td>\u60a8\u53d1\u8868\u7684\u6587\u7ae0\u7684\u6d4f\u89c8\u91cf<\/td><td>4<\/td><\/tr><tr><td>\u7535\u5b50\u90ae\u4ef6\u56de\u590d\u7387<\/td><td>\u60a8\u53d1\u9001\u7684 InMails \u6536\u5230\u56de\u590d\u7684\u767e\u5206\u6bd4<\/td><td>2<\/td><\/tr><tr><td>\u53d1\u9001\/\u63a5\u6536\u7684\u652f\u6301<\/td><td>\u4ea4\u6d41\u7684\u6280\u80fd\u8ba4\u53ef\u6570\u91cf<\/td><td>3<\/td><\/tr><tr><td>\u5de5\u4f5c\u673a\u4f1a\u63d0\u4f9b\u7387<\/td><td>\u901a\u8fc7 LinkedIn \u8054\u7cfb\u4eba\u6536\u5230\u7684\u5de5\u4f5c\u9080\u8bf7<\/td><td>4<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u901a\u8fc7\u8ddf\u8e2a\u8fd9\u4e9b\u6570\u5b57\uff0c\u4f60\u53ef\u4ee5\u8c03\u6574\u81ea\u5df1\u5728 LinkedIn \u4e0a\u7684\u8868\u73b0\uff0c\u786e\u4fdd\u81ea\u5df1\u4e0d\u662f\u5728\u7a7a\u558a\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/linkedin-advertising-essentials\/\">LinkedIn \u5e7f\u544a\u8981\u70b9<\/a><\/li>\n\n\n\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/linkedin-%e7%a4%bc%e4%bb%aa%e5%92%8c%e6%9c%80%e4%bd%b3%e5%ae%9e%e8%b7%b5\/\">LinkedIn \u793c\u4eea\u4e0e\u6700\u4f73\u5b9e\u8df5<\/a><\/li>\n\n\n\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/%e5%b0%86-linkedin-%e4%b8%8e%e5%85%b6%e4%bb%96%e8%90%a5%e9%94%80%e6%b8%a0%e9%81%93%e6%95%b4%e5%90%88\/\">\u5c06 LinkedIn \u4e0e\u5176\u4ed6\u8425\u9500\u6e20\u9053\u6574\u5408<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_LinkedIn_Metrics_Are_a_Big_Deal\"><\/span><strong>\u4e3a\u4ec0\u4e48 LinkedIn \u7684\u8861\u91cf\u6807\u51c6\u5f88\u91cd\u8981\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u60f3\u77e5\u9053\u4f60\u4e3a\u4ec0\u4e48\u8981\u5173\u5fc3\u8fd9\u4e2a\u95ee\u9898\u5417\uff1f\u8fd9\u4e9b\u5c0f\u4fe1\u606f\u53ef\u4ee5\u4e3a\u4f60\u7684 LinkedIn \u6218\u7565\u589e\u8272\u4e0d\u5c11\u3002\u4ee5\u4e0b\u5c31\u662f\u5b83\u4eec\u81f3\u5173\u91cd\u8981\u7684\u539f\u56e0\uff1a<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Profile_Polishing\"><\/span><strong>1.\u8f6e\u5ed3\u629b\u5149<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u805a\u7126\u60a8\u7684\u6700\u4f73\u4eae\u70b9<\/strong>:\u67e5\u770b\u54ea\u4e9b\u4eba\u67e5\u770b\u4e86\u60a8\u7684\u4e2a\u4eba\u7b80\u4ecb\uff0c\u6709\u52a9\u4e8e\u60a8\u5bf9\u5176\u8fdb\u884c\u5fae\u8c03\u3002\u8fd9\u5c31\u662f\u8ba9\u60a8\u7684 LinkedIn \u7b80\u4ecb\u6210\u4e3a\u4e00\u5757\u78c1\u94c1\u3002<\/li>\n\n\n\n<li><strong>\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u9b54\u6cd5<\/strong>:\u4e86\u89e3\u60a8\u7684\u4e2a\u4eba\u8d44\u6599\u662f\u5426\u4f1a\u5728\u641c\u7d22\u4e2d\u51fa\u73b0\u3002\u5982\u679c\u662f\uff0c\u8bf4\u660e\u60a8\u7684\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u80fd\u529b\u5f88\u5f3a\uff01<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Smart_Content_Choices\"><\/span><strong>2.\u660e\u667a\u7684\u5185\u5bb9\u9009\u62e9<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u547d\u4e2d\u76ee\u6807<\/strong>:\u4e86\u89e3\u54ea\u4e9b\u5e16\u5b50\u80fd\u5f15\u8d77\u8f70\u52a8\u3002\u89c6\u9891\u662f\u4f60\u7684\u91d1\u77ff\u5417\uff1f\u8fd8\u662f\u5feb\u901f\u63d0\u793a\u80fd\u83b7\u5f97\u66f4\u591a\u638c\u58f0\uff1f<\/li>\n\n\n\n<li><strong>\u65f6\u95f4\u5c31\u662f\u4e00\u5207<\/strong>:\u60a8\u7684\u670b\u53cb\u4ec0\u4e48\u65f6\u5019\u5728\u7ebf\uff1f\u5728\u8fd9\u4e9b\u9ec4\u91d1\u65f6\u6bb5\u53d1\u5e03\u4fe1\u606f\uff0c\u4ee5\u8d76\u4e0a\u6d6a\u6f6e\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Networking_Like_a_Pro\"><\/span><strong>3.\u50cf\u4e13\u4e1a\u4eba\u58eb\u4e00\u6837\u5efa\u7acb\u8054\u7cfb<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8c01\u5728\u6536\u542c\uff1f<\/strong>:\u627e\u51fa\u8c01\u559c\u6b22\u4f60\u7684\u5e16\u5b50\u3002\u8fd9\u5c31\u50cf\u5728\u6d3e\u5bf9\u4e0a\u77e5\u9053\u8c01\u542c\u4e86\u4f60\u7684\u7b11\u8bdd\u4f1a\u7b11\u4e00\u6837\u3002<\/li>\n\n\n\n<li><strong>\u540e\u7eed\u8da3\u5473\u6d3b\u52a8<\/strong>:\u53d1\u73b0\u4e92\u52a8\u4f46\u5c1a\u672a\u6210\u4e3a\u597d\u53cb\u7684\u6f5c\u5728\u4f19\u4f34\u3002\u662f\u65f6\u5019\u5411\u4ed6\u4eec\u95ee\u597d\u4e86\uff01<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Sales_and_Leads\"><\/span><strong>4.\u9500\u552e\u548c\u9500\u552e\u7ebf\u7d22<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u94c5\u8d28\u91cf\u68c0\u67e5<\/strong>:\u770b\u770b\u8c01\u5728\u53c2\u4e0e\u53d1\u73b0\u4e00\u6d41\u7684\u7ebf\u7d22\u3002<\/li>\n\n\n\n<li><strong>\u57f9\u80b2\u65c5\u7a0b<\/strong>:\u8ddf\u8e2a\u60a8\u7684\u76f4\u63a5\u804a\u5929\u548c\u5b9a\u5236\u5e16\u5b50\u5982\u4f55\u5e2e\u52a9\u4eba\u4eec\u8fdb\u5165\u60a8\u7684\u9500\u552e\u6f0f\u6597\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u6309\u5185\u5bb9\u7c7b\u578b\u5206\u5217\u7684\u5e73\u5747\u53c2\u4e0e\u7387<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u5185\u5bb9\u7c7b\u578b<\/th><th>\u5e73\u5747\u53c2\u4e0e\u7387\uff08%\uff09<\/th><\/tr><\/thead><tbody><tr><td>\u6587\u672c\u5e16\u5b50<\/td><td>0.35<\/td><\/tr><tr><td>\u56fe\u7247\u5e16\u5b50<\/td><td>0.45<\/td><\/tr><tr><td>\u89c6\u9891\u5e16\u5b50<\/td><td>0.52<\/td><\/tr><tr><td>\u6587\u7ae0<\/td><td>0.39<\/td><\/tr><tr><td>\u5171\u4eab\u94fe\u63a5<\/td><td>0.28<\/td><\/tr><tr><td>\u6c11\u610f\u8c03\u67e5<\/td><td>0.50<\/td><\/tr><tr><td>\u516c\u53f8\u66f4\u65b0<\/td><td>0.33<\/td><\/tr><tr><td>\u6d3b\u52a8\u516c\u544a<\/td><td>0.38<\/td><\/tr><tr><td>\u804c\u4f4d\u53d1\u5e03<\/td><td>0.25<\/td><\/tr><tr><td>\u4e2a\u4eba\u6545\u4e8b<\/td><td>0.47<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/%e5%9c%a8-linkedin-%e4%b8%8a%e5%bb%ba%e7%ab%8b%e5%92%8c%e7%ae%a1%e7%90%86%e5%85%ac%e5%8f%b8%e9%a1%b5%e9%9d%a2\/\">\u5728 LinkedIn \u4e0a\u5efa\u7acb\u548c\u7ba1\u7406\u516c\u53f8\u9875\u9762<\/a><\/li>\n\n\n\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/%e5%9c%a8-linkedin-%e4%b8%8a%e6%b1%82%e8%81%8c%e5%92%8c%e6%8b%9b%e8%81%98\/\">\u5728 LinkedIn \u4e0a\u6c42\u804c\u548c\u62db\u8058<\/a><\/li>\n\n\n\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%ad%a6%e4%b9%a0%e5%92%8c%e8%81%8c%e4%b8%9a%e5%8f%91%e5%b1%95\/\">LinkedIn \u5b66\u4e60\u4e0e\u804c\u4e1a\u53d1\u5c55<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Diving_Deeper_with_LinkedIn_Analytics\"><\/span><strong>\u6df1\u5165\u4e86\u89e3 LinkedIn \u5206\u6790<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u638c\u63e1\u4e86\u57fa\u672c\u8981\u9886\uff1f\u8ba9\u6211\u4eec\u52a0\u70b9\u6599\u5427\uff01<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Audience-Centric_Content\"><\/span><strong>1.\u4ee5\u53d7\u4f17\u4e3a\u4e2d\u5fc3\u7684\u5185\u5bb9<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8c01\u5728\u89c2\u770b\uff1f<\/strong>:\u9488\u5bf9\u6536\u542c\u7387\u6700\u9ad8\u7684\u4eba\u7fa4\u5b9a\u5236\u60a8\u7684\u5e16\u5b50\u3002\u8fd9\u5c31\u50cf\u4e3a\u5408\u9002\u7684\u4eba\u7fa4\u6311\u9009\u5408\u9002\u7684\u7b11\u8bdd\u4e00\u6837\u3002<\/li>\n\n\n\n<li><strong>\u6df7\u5408\u8d77\u6765<\/strong>:\u5c1d\u8bd5\u4e0d\u540c\u7c7b\u578b\u7684\u5185\u5bb9\u3002\u7559\u610f\u54ea\u4e9b\u5185\u5bb9\u80fd\u5438\u5f15\u4eba\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Time_Your_Magic\"><\/span><strong>2.\u4e3a\u4f60\u7684\u9b54\u6cd5\u8ba1\u65f6<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4ec0\u4e48\u65f6\u5019\u5f00\u6d3e\u5bf9\uff1f<\/strong>:\u5728 LinkedIn \u7c89\u4e1d\u6700\u6d3b\u8dc3\u7684\u65f6\u5019\u53d1\u5e03\u4fe1\u606f\u3002\u8981\u5728\u4ed6\u4eec\u51c6\u5907\u4ea4\u9645\u65f6\u6293\u4f4f\u4ed6\u4eec\u3002<\/li>\n\n\n\n<li><strong>\u4e00\u81f4\u6027\u5236\u80dc<\/strong>:\u627e\u5230\u53d1\u5e03\u9891\u7387\u7684\u6700\u4f73\u70b9\u3002\u65e2\u8981\u4fdd\u6301\u89c4\u5f8b\uff0c\u53c8\u4e0d\u80fd\u8ba9\u53d7\u4f17\u5e94\u63a5\u4e0d\u6687\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Engagement_Boosters\"><\/span><strong>3.\u4fc3\u8fdb\u53c2\u4e0e<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u56de\u9988\u7231\u5fc3<\/strong>:\u5982\u679c\u6709\u4eba\u7ecf\u5e38\u53c2\u4e0e\u4f60\u7684\u6d3b\u52a8\uff0c\u8bf7\u7ed9\u4ed6\u4eec\u70b9\u8d5e\u6216\u56de\u590d\u8bc4\u8bba\u3002\u8fd9\u53ef\u4ee5\u67b6\u8d77\u6c9f\u901a\u7684\u6865\u6881\u3002<\/li>\n\n\n\n<li><strong>\u884c\u52a8\u547c\u5401<\/strong>:\u901a\u8fc7\u5f3a\u6709\u529b\u7684\u884c\u52a8\u53f7\u53ec\uff0c\u9f13\u52b1\u804a\u5929\u3002\u63d0\u51fa\u95ee\u9898\uff0c\u5f15\u53d1\u5bf9\u8bdd\uff01<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u4f7f\u7528 LinkedIn \u8fdb\u884c\u62db\u8058\u7684\u70ed\u95e8\u884c\u4e1a<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u884c\u4e1a<\/th><th>\u4f7f\u7528 LinkedIn \u7684\u516c\u53f8\u767e\u5206\u6bd4<\/th><\/tr><\/thead><tbody><tr><td>\u6280\u672f<\/td><td>72%<\/td><\/tr><tr><td>\u533b\u7597\u4fdd\u5065<\/td><td>68%<\/td><\/tr><tr><td>\u91d1\u878d\u670d\u52a1<\/td><td>65%<\/td><\/tr><tr><td>\u6559\u80b2<\/td><td>60%<\/td><\/tr><tr><td>\u96f6\u552e<\/td><td>58%<\/td><\/tr><tr><td>\u5236\u9020\u4e1a<\/td><td>55%<\/td><\/tr><tr><td>\u623f\u5730\u4ea7<\/td><td>50%<\/td><\/tr><tr><td>\u4ea4\u901a\u8fd0\u8f93<\/td><td>45%<\/td><\/tr><tr><td>\u5a31\u4e50<\/td><td>40%<\/td><\/tr><tr><td>\u975e\u8425\u5229\u7ec4\u7ec7<\/td><td>35%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Campaign_Savvy\"><\/span><strong>4.\u7cbe\u901a\u6d3b\u52a8<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u50cf\u9e70\u4e00\u6837\u8ffd\u8e2a<\/strong>:\u4e3a\u60a8\u7684\u8425\u9500\u6d3b\u52a8\u8bbe\u5b9a\u5177\u4f53\u76ee\u6807\uff0c\u5e76\u89c2\u5bdf\u5176\u6548\u679c\u5982\u4f55\u3002<\/li>\n\n\n\n<li><strong>\u5b66\u4e60\u548c\u9002\u5e94<\/strong>:\u5229\u7528\u4ece\u6bcf\u6b21\u6d3b\u52a8\u4e2d\u5b66\u5230\u7684\u7ecf\u9a8c\uff0c\u5728\u4e0b\u4e00\u6b21\u6d3b\u52a8\u4e2d\u505a\u5f97\u66f4\u597d\u3002<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/%e5%88%a9%e7%94%a8-linkedin-%e5%b0%8f%e7%bb%84%e4%bf%83%e8%bf%9b%e4%b8%93%e4%b8%9a%e5%8f%91%e5%b1%95\/\">\u5229\u7528 LinkedIn \u5c0f\u7ec4\u4fc3\u8fdb\u804c\u4e1a\u53d1\u5c55<\/a><\/li>\n\n\n\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/linkedin-%e6%8e%a8%e8%8d%90%e5%92%8c%e8%ae%a4%e5%8f%af\/\">LinkedIn\u63a8\u8350\u548c\u8ba4\u53ef\u7684\u5f71\u54cd<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Wrap-Up_Making_LinkedIn_Work_for_You\"><\/span><strong>\u603b\u7ed3\uff1a\u8ba9 LinkedIn \u4e3a\u4f60\u5de5\u4f5c<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u6211\u4eec\u5df2\u7ecf\u5728 LinkedIn \u7684\u5206\u6790\u4e16\u754c\u4e2d\u7ecf\u5386\u4e86\u4e00\u6b21\u65cb\u98ce\u4e4b\u65c5\u3002\u8bf7\u8bb0\u4f4f\uff0c\u8fd9\u4e00\u5207\u90fd\u4e0e\u53c2\u4e0e\u6709\u5173\u3002\u5229\u7528\u8fd9\u4e9b\u89c1\u89e3\u6765\u8c03\u6574\u4f60\u7684\u7b56\u7565\uff0c\u8ba4\u771f\u53c2\u4e0e\uff0c\u8ba9 LinkedIn \u7684\u6bcf\u4e00\u5206\u949f\u90fd\u6709\u4ef7\u503c\u3002\u4ece\u4eca\u5929\u5f00\u59cb--\u68c0\u67e5\u8fd9\u4e9b\u6307\u6807\uff0c\u8c03\u6574\u4f60\u7684\u98ce\u5e06\uff0c\u770b\u7740\u65b0\u7684\u673a\u4f1a\u6eda\u6eda\u800c\u6765\u3002\u8c01\u77e5\u9053\u4f60\u7684\u4e0b\u4e00\u4e2a\u8fde\u63a5\u6216\u91cd\u5927\u7a81\u7834\u4f1a\u6765\u81ea\u54ea\u91cc\u5462\uff1f<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/linkedin-%e7%9a%84%e6%bc%94%e5%8f%98\/\">LinkedIn \u7684\u6f14\u53d8<\/a><\/li>\n\n\n\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/%e9%93%be%e6%8e%a5%e7%bd%91%e7%bb%9c-2\/\">\u5728 LinkedIn \u4e0a\u5efa\u7acb\u8054\u7cfb\uff1a\u8ba9\u4f60\u7684 LinkedIn \u793e\u4ea4\u7f51\u7edc\u98de\u901f\u53d1\u5c55\u7684 10 \u9879\u6709\u529b\u7b56\u7565<\/a><\/li>\n\n\n\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/%e7%94%a8%e4%ba%8e-b2b-%e8%90%a5%e9%94%80%e7%9a%84-linkedin\/\">\u9488\u5bf9 B2B \u8425\u9500\u7684 LinkedIn<\/a><\/li>\n\n\n\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/linkedin-in-personal-branding\/\">\u4e2a\u4eba\u54c1\u724c\u4e2d\u7684 LinkedIn<\/a><\/li>\n\n\n\n<li>\u53e6\u8bf7\u9605\u8bfb\uff1a- <a href=\"https:\/\/knowskit.com\/zh\/linkedin-%e5%86%85%e5%ae%b9%e7%ad%96%e7%95%a5\/\">7 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