Создание сообщества на YouTube

Создание сообщества на YouTube

Hey there! Ready to turn your YouTube channel into a buzzing beehive of activity? Pull up a chair, and let’s chat about getting those engagement levels sky-high. Whether you’re schooling the world with your knowledge or diving deep into the mysteries of the universe, the goal’s the same: to create a space where your viewers don’t just watch your videos but feel like they’re part of your journey.

Planting Your Garden

Top Engagement Boosters

СтратегияОписаниеImpact Level
Q&A SessionsHost live Q&A to directly interact with your audience.Высокий
ОпросыUse polls in your videos or community tab to gather viewer opinions.Средний
КонкурсыRun contests that encourage viewer participation and content sharing.Высокий
CollaborationsPartner with other creators to reach new audiences.Высокий
Regular PostingStick to a consistent posting schedule.Высокий
Community TabUse for updates, behind-the-scenes, and engaging directly.Средний
КомментарииActively respond to comments on your videos.Высокий
Exclusive ContentOffer special content for channel members.Средний
Социальные сетиShare your videos and interact on other platforms.Средний
Custom ThumbnailsCreate eye-catching thumbnails to increase click-through rates.Высокий
Создание сообщества на YouTube

Читайте также:- Стратегии создания контента на YouTube

Читайте также:- Техника создания видео на YouTube

Find Your Patch

First things first, pinpoint your passion. What can you talk about for hours? That’s your niche, your little corner of the YouTube universe where you’ll shine the brightest.

Who’s Coming to Your Garden Party?

Get to know the folks who are tuning in. What ticks their boxes? YouTube Analytics is your best friend here, offering a sneak peek into who’s watching and what they love.

Map Out Your Masterpiece

Consistency is your secret weapon. Sketch out a content calendar that keeps your viewers on the edge of their seats, eagerly waiting for your next upload.

Effective Content Types for Viewer Retention

Тип содержимогоОписаниеViewer Engagement
TutorialsHow-to guides within your niche.Высокий
За кулисамиShow the making of your videos.Средний
ВызовыParticipate in or create new challenges.Высокий
ВлогиShare your daily life or experiences related to your niche.Средний
ИнтервьюInterview experts or other YouTubers.Высокий
ОтзывыReview products, books, or movies related to your niche.Высокий
Прямые трансляцииReal-time interaction and content sharing.Высокий
Q&A VideosAnswer viewer questions in dedicated videos.Высокий
CollaborationsCreate content with other creators.Высокий
ListiclesTop 10 lists or “best of” within your niche.Средний
Создание сообщества на YouTube

Rally the Troops

Kick off your videos with something that grabs attention. Encourage likes, comments, and shares. Make your viewers feel seen by asking for their input on what comes next.

Читайте также:- Понимание SEO и алгоритмов YouTube

Читайте также:- Новые тенденции и ниши YouTube

Nurturing Your Blooms

Talk, Laugh, Connect

Your viewers aren’t just numbers; they’re your future pals. Reply to their comments, share a joke or two, and let them know you’re listening.

Join Forces

Two heads are better than one, right? Team up with fellow creators to mix things up and introduce your channel to new faces.

Распространяйте информацию

Don’t keep all the good stuff on YouTube. Use other social media platforms to shout from the rooftops about your latest video.

Exclusive VIP Pass

Treat your top fans to some behind-the-scenes gold or a Q&A session. Make them feel extra special.

Читайте также:- Монетизация на YouTube

Читайте также:- Брендинг и дизайн канала YouTube

Секретный соус

YouTube’s Toolbox

Got access to the Community tab? Use it. It’s like your channel’s own social media feed. And if you can, switch on Memberships and Super Chat for some extra love from your biggest supporters.

YouTube SEO Checklist

ItemВажностьTips
Keywords in TitleВысокийUse specific keywords related to your video content.
Description OptimizationВысокийInclude keywords and a call to action.
TagsСреднийUse relevant tags to help categorize your content.
Custom ThumbnailsВысокийCreate visually appealing thumbnails.
CaptionsСреднийInclude captions for accessibility and SEO.
Engagement SignalsВысокийEncourage likes, comments, and shares.
Playlist InclusionСреднийAdd your video to relevant playlists.
Watch TimeВысокийCreate compelling content that keeps viewers watching.
Channel KeywordsСреднийUse keywords that describe your channel’s overall content.
End ScreensСреднийDirect viewers to other videos, playlists, or your channel.
Создание сообщества на YouTube

Be a SEO Wizard

Titles, tags, and tantalizing descriptions—make sure they’re all working hard to get your videos noticed.

Keep Your Eyes on the Prize

Dive into YouTube Analytics regularly. It’s like reading the tea leaves for your channel, showing you what’s hot and what’s not.

Analytics Metrics to Monitor

МетрикаПочему это важноWhat It Tells You
Watch TimeIndicates content quality.How long people are watching your videos.
Viewer RetentionShows engagement levels.Where viewers stop watching your videos.
Subscribers Gained/LostMeasures channel growth.How your content affects subscriber count.
Likes and DislikesGives feedback on content.Viewer sentiment towards your videos.
КомментарииIndicates engagement depth.How actively viewers are discussing your content.
АкцииShows content virality.How often viewers are sharing your videos.
Коэффициент кликабельности (CTR)Measures thumbnail effectiveness.How often people click on your video after seeing the thumbnail.
Traffic SourcesTells you where viewers come from.How viewers find your videos on YouTube.
Уровень вовлеченностиOverall engagement health.Total engagement actions relative to viewership.
ДемографияUnderstands your audience better.Viewer age, gender, location, and viewing device.
Создание сообщества на YouTube

Читайте также:- Аналитика YouTube и показатели производительности

Be the Host with the Most

Make sure everyone plays nice in the comments. A happy, respectful community keeps everyone coming back for more.

Stay Curious

The only constant on YouTube is change. Keep experimenting, and stay up to date with the latest gizmos and gadgets YouTube rolls out.

Читайте также:- Реклама и маркетинг на YouTube

Читайте также:- Сотрудничество и сетевое взаимодействие на YouTube

Читайте также:- Влияние YouTube на популярную культуру

Читайте также:- Навигация по политике и рекомендациям YouTube

Читайте также:- YouTube для бизнеса и корпоративного использования

Читайте также:- Роль YouTube в цифровом образовании

Читайте также:- Инновационное использование YouTube в различных отраслях

Дополнительная информация:-

https://onlinelibrary.wiley.com/doi/abs/10.1002/yd.376

https://jyx.jyu.fi/handle/123456789/46061

https://www.tandfonline.com/doi/abs/10.1080/14682753.2017.1374693

Похожие записи

Добавить комментарий

Ваш адрес email не будет опубликован. Обязательные поля помечены *